# Flookup Data Wrangler
> Flookup is a powerful data cleaning add-on for Google Sheets that enables users to perform fuzzy matching, deduplication and data normalization directly within their spreadsheets. It is designed to be efficient, secure and accessible.
## Overview
Flookup helps Google Sheets users clean dirty data, standardize entries and perform advanced data matching without needing complex coding skills.
## Documentation
- [Documentation Home](/documentation/)
- [Sidebar Data Cleaning Tools](/documentation/menu-functions/) - Guide to using Sidebar Data Cleaning Tools.
- [Sheets AI Assistant](/documentation/sheets-ai-assistant/) - Use context-aware AI to draft formulas and solve logic issues.
- [Fuzzy Conditional Formatting](/documentation/menu-functions/#fuzzy-conditional-formatting) - Highlighting duplicates with fuzzy matching.
- [Schedule Functions](/documentation/schedule-functions/) - Scheduling data cleaning tasks.
## Pricing
- [Pricing Plans](/pricing/) - Simple pricing options.
## Blog and Insights
- [Blog Home](/blog/)
- [Sheets AI Assistant Guide](/blog/sheets-ai-assistant-guide/) - Complete guide to Sidebar Data Cleaning Tools and the Sheets AI Assistant.
- [Automate Data Cleaning in Google Sheets](/blog/automate-data-cleaning-google-sheets/) - Automating common cleaning tasks.
- [Automate Deduplication in Google Sheets](/blog/automate-deduplication-google-sheets/) - Efficient deduplication techniques.
- [CRM Data Cleaning](/blog/crm-data-cleaning/) - Strategies for cleaning CRM data.
- [Dirty Data Horror Stories: Spreadsheet Mistakes](/blog/dirty-data-horror-stories-spreadsheet-mistakes/) - Real-world examples of spreadsheet errors caused by dirty data.
- [Excel Fuzzy Lookup Alternative](/blog/excel-fuzzy-lookup-alternative/) - Alternatives to Excel's fuzzy lookup.
- [Fuzzy Matching Algorithms Explained](/blog/fuzzy-matching-algorithms-explained/) - An overview of algorithms used.
- [Fuzzy Matching for Mac Excel](/blog/fuzzy-matching-mac-excel/) - Performing fuzzy matching on Mac.
- [Google Sheets Soundex Function](/blog/google-sheets-soundex-function/) - Using Soundex in Sheets.
- [Hidden Costs of Dirty Data](/blog/hidden-costs-of-dirty-data/) - Impact of poor quality data.
- [How to Remove Duplicates in Google Sheets](/blog/how-to-remove-duplicates-in-google-sheets/) - Removing duplicates manually.
- [Hybrid Fuzzy Embeddings in Sheets](/blog/hybrid-fuzzy-embeddings-sheets/) - Using hybrid fuzzy embeddings.
- [OpenRefine Alternative for Data Cleaning](/blog/openrefine-alternative-data-cleaning/) - Flookup Vs OpenRefine.
- [Python Data Cleaning and Fuzzy Matching](/blog/python-data-cleaning-fuzzy-matching/) - Data cleaning with Python.
- [Semantic Data Trust Layer for AI RAG](/blog/semantic-data-trust-layer-ai-rag/) - Data trust for AI RAG.
- [Semantic Fuzzy Matching with Embeddings](/blog/semantic-fuzzy-matching-embeddings/) - Using embeddings for matching.
- [SEO Site Migration with Google Sheets](/blog/seo-site-migration-google-sheets/) - SEO migrations using Sheets.
- [Standardise Customer Names](/blog/standardise-customer-names-learn-from-examples/) - Learn how to standardise customer names with practical examples.
- [Standardise Phone Numbers](/blog/standardise-phone-numbers-learn-from-examples/) - Learn how to standardise phone numbers with practical examples.
- [Teach Product Code Standardisation](/blog/teach-product-code-standardisation-learn-from-examples/) - Learn how to standardise product codes with practical examples.
- [Tips for Cleaning Data in Google Sheets](/blog/tips-cleaning-data-google-sheets/) - Best practices for data cleaning.
- [What is Data Cleaning?](/blog/what-is-data-cleaning/) - Fundamentals of data cleaning.
- [Data Quality Audit Checklist for Google Sheets](/blog/data-quality-audit-checklist-google-sheets/) - A practical checklist for evaluating data quality across six dimensions.
- [How to Prepare Clean Data for AI and RAG Pipelines](/blog/prepare-clean-data-ai-rag-pipelines-google-sheets/) - Step-by-step workflow for preparing data for AI ingestion.
## Support
- [About Us](/about-us/) - Learn about the Flookup team.
- [Get Started](/get-started/) - Guide to getting started.
- [Contact Us](/contact-us/) - Contact page.
- [Privacy Policy](/privacy-policy/) - Privacy policy.
- [Refund Policy](/refund-policy/) - Refund policy.
- [Terms and Conditions](/terms/) - Terms and conditions.